Principles of Design

Unity

Overall Unity (defined as when the viewer can"grasp the essence of the 'big picture' without being distracted by the individual elements of design")

Proximity ("objects that are more likely to be perceived as related when they are positioned close together")

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Alignment

Similarity

Repetition

Emphasis

Contrast

As a non-coffee drinker, I wonder what a hot chocolate version of this could be like...

Color

Depth

Proportion

Forced perspective photography. Fun ideas for photos.

Perceptual Forces

Symmetrical Balance

Beautiful photography to get inspired by | From up North

Asymmetrical Balance

this photo shows asymmetrical photography because there is more ups on the left than the right

Continuation

I look around these crowded streets and all I see are similar faces with dimmer expressions

Figure Ground

Psychological Closure

Gestalt principle is used here because it is using the law of common fate where we are associating eating (fork and knife) with drinking a coke as well.

Comments

Kerning and Leading

Two important aspects of designing are kerning and leading. To kern is to adjust the gap between letters (or other characters) in text. Leading is the distance between the two baselines of rows of text; essentially it is just line spacing. These are both essential because without them, text is extremely difficult to read. Here are two examples of terrible kerning:

Graphic & Image

Although the terms graphic and image are often used interchangeably, they actually refer to two different things. Graphic refers to any type of visual presentation that is displayed on a physical surface. This includes symbols, numbers, drawings, typography, and web buttons. However, image refers to a two- or three- dimensional representation of a person, object, animal, or scene. Because they can be still or moving, images range from photographs and charts to broadcast television and digital video. One main difference between the two is that graphics remain still and images can be moving. Raster images and Vector graphics are the two main methods for displaying graphics. Raster images are composed of pixels (little tiny squares of color), while Vector graphics are defined using paths (geometrics areas defined by curves and lines). They have many differences including editing software (raster uses apps such as Adobe Photoshop and vector uses t...

Multimedia Career Opportunities

1. What company is hiring? Talking Stick Resort in Scottsdale Arizona 2. What is the job title? Multimedia Designer 3. What are the job responsibilities? The multimedia designer will design, schedule, deploy, and support the organization for every multimedia application deployed including internet, intranet, digital signage, and video editing. The job will include lots of interaction with customers in order to help provide them with strategic and tactical graphical content for each communication channel. Responsibilities include the planning, development, deployment, testing, documentation, training, evaluation, and on-going support of in-house Internet, Intranet and digital signage systems. The Multimedia Designer will be required to work with a 3rd party vendor to design and develop user interface features, such as site animation, graphics, and special-effects with the incorporation of Casino Arizona’s design standards. 4. What are the requirements nee...

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